Primary Use Of Browser
Notes:
- For this question, users were allowed to mark more than one answer.
These responses are almost identical to the responses for the Fifth and Fourth Surveys.
The most common Web activity is simply browsing (77.08%) followed by entertainment
(63.79%), education (53.29%), and work (50.9%). Shopping
is up to 18.83% from 11.1% in the Fourth Survey and 14.91% in the Fifth Survey.
This represents a moderate and steady growth of the Web for shopping, a trend that
is expected to continue as online transactions become easier and more choices become
available. Europeans tend to report less recreational uses of the Web than do US users.
- As with the Fifth Survey, males reported slightly more work-related uses of the
Web: work (53.18%) and business research (44.61%) while females reported more
educational uses (58.46%). Also mirroring the findings of the Fifth Survey, the 26-50
age group reported significantly more work (58.11%) and business research (47.99%) being
done on the Web than other age groups. Those aged 19-25 report more entertainment uses
(75.85%) and academic research (51.18%).
Table of Data for All Categories
For more information or to submit comments:
send e-mail to www-survey@cc.gatech.edu.
GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280