GVU's Seventh WWW User Survey Shopping Graphs

Time Spent Searching Professional


Notes:


On average, how many minutes do you spend searching before you find the first piece of useful product/service information?
Personal  Professional

Less than 5 minutes
5 - 15 minutes
15 - 30 minutes
30 - 60 minutes
More than 60 minutes
Don't know
Not Applicable

Table of Data for All Categories

Time Spent Searching Professional All Male Female USA Europe 10-18 19-25 26-50 50+ Novice Intermediate Expert
15-30 min 310.00

9.53%

195.00

9.84%

108.00

8.90%

245.00

8.88%

24.00

13.41%

7.00

6.93%

34.00

7.46%

216.00

11.10%

37.00

6.27%

73.00

6.22%

126.00

11.30%

104.00

11.48%

30-60 min 124.00

3.81%

74.00

3.74%

44.00

3.63%

94.00

3.41%

12.00

6.70%

1.00

0.99%

18.00

3.95%

77.00

3.96%

19.00

3.22%

31.00

2.64%

48.00

4.30%

39.00

4.30%

5-15 min 694.00

21.33%

467.00

23.57%

214.00

17.64%

549.00

19.89%

67.00

37.43%

11.00

10.89%

103.00

22.59%

458.00

23.54%

93.00

15.76%

116.00

9.89%

273.00

24.48%

292.00

32.23%

<5 min 463.00

14.23%

321.00

16.20%

141.00

11.62%

396.00

14.35%

31.00

17.32%

8.00

7.92%

69.00

15.13%

314.00

16.14%

60.00

10.17%

74.00

6.31%

163.00

14.62%

225.00

24.83%

>60 min 62.00

1.91%

40.00

2.02%

20.00

1.65%

47.00

1.70%

4.00

2.23%

0.00

0.00%

10.00

2.19%

40.00

2.06%

8.00

1.36%

23.00

1.96%

23.00

2.06%

14.00

1.55%

Don't know 56.00

1.72%

30.00

1.51%

26.00

2.14%

45.00

1.63%

3.00

1.68%

4.00

3.96%

6.00

1.32%

30.00

1.54%

12.00

2.03%

24.00

2.05%

17.00

1.52%

15.00

1.66%

Not Applicable 565.00

17.37%

297.00

14.99%

259.00

21.35%

492.00

17.83%

23.00

12.85%

40.00

39.60%

122.00

26.75%

298.00

15.31%

85.00

14.41%

248.00

21.14%

197.00

17.67%

111.00

12.25%











For more information or to submit comments:
send e-mail to www-survey@cc.gatech.edu.

GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280