GVU's Ninth WWW User Survey Graphs

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Comparison of Web Vendors to Traditional Vendors

On the whole, how well do each of the following statements characterize your opinion of commercial vendors on the Web compared to other, more traditional vendors?

WWW vendors offer more useful information about the choices available

It is easier to place orders with WWW vendors

It is easier to cancel orders placed with WWW vendors

It is just as safe to use credit cards when making purchases from WWW vendors

WWW vendors offer better prices

It is easier to contact WWW vendors

**Quality of Information**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	43	3.8	3.8	3.8
	Somewhat Disagree	145	12.7	12.7	16.5
	Neither Disagree or Agree	364	31.9	31.9	48.4
	Somewhat Agree	468	41.0	41.0	89.4
	Strongly Agree	121	10.6	10.6	100.0
	Total	1141	100.0	100.0

**Easy to Order**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	37	3.2	3.2	3.2
	Somewhat Disagree	115	10.1	10.1	13.3
	Neither Disagree or Agree	331	29.0	29.0	42.3
	Somewhat Agree	465	40.8	40.8	83.1
	Strongly Agree	193	16.9	16.9	100.0
	Total	1141	100.0	100.0

**Easy to Cancel Order**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	97	8.5	8.5	8.5
	Somewhat Disagree	254	22.3	22.3	30.8
	Neither Disagree or Agree	587	51.4	51.4	82.2
	Somewhat Agree	151	13.2	13.2	95.4
	Strongly Agree	52	4.6	4.6	100.0
	Total	1141	100.0	100.0

**Saftey of Credit Card Information**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	157	13.8	13.8	13.8
	Somewhat Disagree	239	20.9	20.9	34.7
	Neither Disagree or Agree	196	17.2	17.2	51.9
	Somewhat Agree	351	30.8	30.8	82.6
	Strongly Agree	198	17.4	17.4	100.0
	Total	1141	100.0	100.0

**Lowest Price**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	65	5.7	5.7	5.7
	Somewhat Disagree	181	15.9	15.9	21.6
	Neither Disagree or Agree	434	38.0	38.0	59.6
	Somewhat Agree	374	32.8	32.8	92.4
	Strongly Agree	87	7.6	7.6	100.0
	Total	1141	100.0	100.0

**Easy to Contact**
		Frequency	Percent	Valid Percent	Cumulative Percent
Valid	Strongly Disagree	73	6.4	6.4	6.4
	Somewhat Disagree	189	16.6	16.6	23.0
	Neither Disagree or Agree	338	29.6	29.6	52.6
	Somewhat Agree	406	35.6	35.6	88.2
	Strongly Agree	135	11.8	11.8	100.0
	Total	1141	100.0	100.0

For more information or to submit comments:
send email to www-survey@cc.gatech.edu.

GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280