"Provided Feedback to Internet retailer"	Q01
"YES"	1
"NO"	2
"NA"	0

"Completed Survey for Internet retailer"	Q02
"YES"	1
"NO"	2
"NA"	0

"Communicated With Others"	Q03
"YES"	1
"NO"	2
"NA"	0

"Purchased Internet product and services"	Q04
"YES"	1
"NO"	2
"NA"	0

"Most Recent Purchase"	Q05
"BOOKS"	1
"FINANCIAL SERVICES"	2
"COMPUTER EQUIPMENT"	3
"CDs"	4
"Other"	5
"(Not yet answered.)"	6
"NA"	0

"Internet shopping"	Q06
"Browsing with no intent to purchase"	1
"Intending to make a purchase"	2
"NA"	0

"Value of Last Internet Transaction"	Q07
"less than $25"	1
"$26-$50"	2
"$51-75"	3
"$76-$100"	4
"$100 more than"	5
"NA"	0

"Returned Internet merchandise"	Q08
"YES"	1
"NO"	2
"NA"	0

"Service complaint"	Q09
"YES"	1
"NO"	2
"NA"	0

"Amount Spent with internet retailer"	Q10
"less than $50"	1
"$51-$100"	2
"$101-$150"	3
"$151-$200"	4
"more than $200"	5
"NA"	0

"Number of transactions with internet retailer"	Q11
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6 or more"	6
"NA"	0

"bothers me"	Q12
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"retailer's needs and feelings"	Q13
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"especially sensitive"	Q14
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"retailer's customers"	Q15
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"enjoy giving advice or aid"	Q16
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"retailer and its users to be responsive"	Q17
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"help other users"	Q18
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"get involved"	Q19
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"not the sort of person"	Q20
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"I need help"	Q21
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"emotionally upset"	Q22
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"troubles to themselves"	Q23
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"I feel hurt"	Q24
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"Something in return"	Q25
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"I try to reciprocate"	Q26
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"obligated to repay"	Q27
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"Feel exploited"	Q28
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"benefits"	Q29
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"ought to repay"	Q30
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"even number of favors"	Q31
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"provide information"	Q32
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"pay them back"	Q33
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"0"	8
"NA"	0

"Switching from this internet retailer to another"	Q34
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"My first preference"	Q35
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Helps me forget"	Q36
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Going to a new one"	Q37
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Prefer this internet retailer"	Q38
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Use local offices, malls or stores"	Q39
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Other home shoppimg services"	Q40
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Service might deteriorate"	Q41
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Contractual reasons"	Q42
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"This internet retailer every time"	Q43
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Continue doing business"	Q44
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Totally absorbs me"	Q45
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Get so involved"	Q46
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Not worth the hassle"	Q47
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Daydream"	Q48
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Efficient way"	Q49
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"It entertains me"	Q50
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Financial costs/charges"	Q51
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Special rewards and discounts"	Q52
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Positive things"	Q53
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Favorable attitude"	Q54
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Primary source"	Q55
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"My first choice"	Q56
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Desirable features"	Q57
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Look"	Q58
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Aesthetically appealing"	Q59
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Really like doing business"	Q60
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Service continuity"	Q61
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Continue to visit"	Q62
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Will recommend"	Q63
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Intend to purchase"	Q64
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"One of the first places"	Q65
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Site is very entertaining"	Q66
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Site picks me up"	Q67
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Set up an account"	Q68
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Extremely costly for me"	Q69
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Lot of time and energy"	Q70
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Worth the effort"	Q71
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Right level"	Q72
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Makes life easier"	Q73
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"I save time"	Q74
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Gets me away from it all"	Q75
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Another world"	Q76
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Good buy"	Q77
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Rewarding"	Q78
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Own sake"	Q79
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Pure enjoyment"	Q80
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Inherently satisfying"	Q81
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Excellent service"	Q82
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Highly skilled expert"	Q83
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Strives"	Q84
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Graphics and Pictures"	Q85
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Images"	Q86
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Tired"	Q87
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Attractive"	Q88
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"I am happy"	Q89
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"An escape"	Q90
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Very convenient"	Q91
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"My own schedule"	Q92
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Good selection"	Q93
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Primary place"	Q94
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Typically find"	Q95
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Feel disappointed"	Q96
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Certain time"	Q97
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Think of excellence"	Q98
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Good economic value"	Q99
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Reluctant to change"	Q100
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Offers privileges"	Q101
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Buy the things I need"	Q102
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0

"Wide selection"	Q103
"1"	1
"2"	2
"3"	3
"4"	4
"5"	5
"6"	6
"7"	7
"NA"	0