Group G87 "Reasons for Not Purchasing" (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 1295 10.3 25.8 Never tried Q69 377 3.0 7.5 Too complicated Q70 251 2.0 5.0 Easier locally Q71 876 7.0 17.4 Unfamiliar vendor Q72 827 6.6 16.5 Security Q73 1446 11.5 28.8 Receipt Q74 571 4.5 11.4 Judge quality Q75 1736 13.8 34.6 Enough info Q76 688 5.5 13.7 Uncomfortable Q77 400 3.2 8.0 Bad press Q78 259 2.1 5.2 Bad experience Q79 123 1.0 2.4 Privacy Q80 1136 9.0 22.6 No credit Q81 321 2.6 6.4 Company policy Q82 174 1.4 3.5 Prefer people Q83 576 4.6 11.5 Can't find Q84 357 2.8 7.1 Not option Q85 337 2.7 6.7 Not home Q86 283 2.3 5.6 Other Q87 524 4.2 10.4 ------- ----- ----- Total responses 12557 100.0 250.0 0 missing cases; 5,022 valid cases
X1: 1 USA Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 1153 11.0 27.1 Never tried Q69 301 2.9 7.1 Too complicated Q70 192 1.8 4.5 Easier locally Q71 701 6.7 16.5 Unfamiliar vendor Q72 701 6.7 16.5 Security Q73 1224 11.7 28.8 Receipt Q74 485 4.6 11.4 Judge quality Q75 1479 14.1 34.8 Enough info Q76 585 5.6 13.8 Uncomfortable Q77 343 3.3 8.1 Bad press Q78 214 2.0 5.0 Bad experience Q79 107 1.0 2.5 Privacy Q80 979 9.4 23.0 No credit Q81 212 2.0 5.0 Company policy Q82 133 1.3 3.1 Prefer people Q83 479 4.6 11.3 Can't find Q84 285 2.7 6.7 Not option Q85 249 2.4 5.9 Not home Q86 220 2.1 5.2 Other Q87 415 4.0 9.8 ------- ----- ----- Total responses 10457 100.0 245.8 0 missing cases; 4,254 valid cases X1: 2 Europe Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 65 6.4 17.6 Never tried Q69 43 4.3 11.7 Too complicated Q70 37 3.7 10.0 Easier locally Q71 82 8.1 22.2 Unfamiliar vendor Q72 59 5.8 16.0 Security Q73 105 10.4 28.5 Receipt Q74 36 3.6 9.8 Judge quality Q75 117 11.6 31.7 Enough info Q76 53 5.3 14.4 Uncomfortable Q77 24 2.4 6.5 Bad press Q78 17 1.7 4.6 Bad experience Q79 6 .6 1.6 Privacy Q80 68 6.7 18.4 No credit Q81 58 5.7 15.7 Company policy Q82 26 2.6 7.0 Prefer people Q83 47 4.7 12.7 Can't find Q84 38 3.8 10.3 Not option Q85 52 5.2 14.1 Not home Q86 36 3.6 9.8 Other Q87 40 4.0 10.8 ------- ----- ----- Total responses 1009 100.0 273.4 0 missing cases; 369 valid cases X1: 3 Other Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 77 7.1 19.3 Never tried Q69 33 3.0 8.3 Too complicated Q70 22 2.0 5.5 Easier locally Q71 93 8.5 23.3 Unfamiliar vendor Q72 67 6.1 16.8 Security Q73 117 10.7 29.3 Receipt Q74 50 4.6 12.5 Judge quality Q75 140 12.8 35.1 Enough info Q76 50 4.6 12.5 Uncomfortable Q77 33 3.0 8.3 Bad press Q78 28 2.6 7.0 Bad experience Q79 10 .9 2.5 Privacy Q80 89 8.2 22.3 No credit Q81 51 4.7 12.8 Company policy Q82 15 1.4 3.8 Prefer people Q83 50 4.6 12.5 Can't find Q84 34 3.1 8.5 Not option Q85 36 3.3 9.0 Not home Q86 27 2.5 6.8 Other Q87 69 6.3 17.3 ------- ----- ----- Total responses 1091 100.0 273.4 0 missing cases; 399 valid cases
X4: 1.00 Female Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 372 8.6 22.1 Never tried Q69 146 3.4 8.7 Too complicated Q70 73 1.7 4.3 Easier locally Q71 264 6.1 15.7 Unfamiliar vendor Q72 269 6.2 16.0 Security Q73 616 14.2 36.6 Receipt Q74 227 5.2 13.5 Judge quality Q75 598 13.8 35.5 Enough info Q76 215 5.0 12.8 Uncomfortable Q77 195 4.5 11.6 Bad press Q78 126 2.9 7.5 Bad experience Q79 43 1.0 2.6 Privacy Q80 434 10.0 25.8 No credit Q81 106 2.4 6.3 Company policy Q82 45 1.0 2.7 Prefer people Q83 157 3.6 9.3 Can't find Q84 106 2.4 6.3 Not option Q85 87 2.0 5.2 Not home Q86 83 1.9 4.9 Other Q87 170 3.9 10.1 ------- ----- ----- Total responses 4332 100.0 257.1 0 missing cases; 1,685 valid cases X4: 2.00 Male Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 923 11.2 27.7 Never tried Q69 231 2.8 6.9 Too complicated Q70 178 2.2 5.3 Easier locally Q71 612 7.4 18.3 Unfamiliar vendor Q72 558 6.8 16.7 Security Q73 830 10.1 24.9 Receipt Q74 344 4.2 10.3 Judge quality Q75 1138 13.8 34.1 Enough info Q76 473 5.8 14.2 Uncomfortable Q77 205 2.5 6.1 Bad press Q78 133 1.6 4.0 Bad experience Q79 80 1.0 2.4 Privacy Q80 702 8.5 21.0 No credit Q81 215 2.6 6.4 Company policy Q82 129 1.6 3.9 Prefer people Q83 419 5.1 12.6 Can't find Q84 251 3.1 7.5 Not option Q85 250 3.0 7.5 Not home Q86 200 2.4 6.0 Other Q87 354 4.3 10.6 ------- ----- ----- Total responses 8225 100.0 246.5 0 missing cases; 3,337 valid cases
X2: . Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 23 11.1 27.4 Never tried Q69 6 2.9 7.1 Too complicated Q70 7 3.4 8.3 Easier locally Q71 10 4.8 11.9 Unfamiliar vendor Q72 10 4.8 11.9 Security Q73 37 17.8 44.0 Receipt Q74 8 3.8 9.5 Judge quality Q75 20 9.6 23.8 Enough info Q76 6 2.9 7.1 Uncomfortable Q77 9 4.3 10.7 Bad press Q78 4 1.9 4.8 Privacy Q80 30 14.4 35.7 No credit Q81 1 .5 1.2 Prefer people Q83 13 6.3 15.5 Can't find Q84 7 3.4 8.3 Not option Q85 2 1.0 2.4 Not home Q86 4 1.9 4.8 Other Q87 11 5.3 13.1 ------- ----- ----- Total responses 208 100.0 247.6 0 missing cases; 84 valid cases X2: 1 11-20 Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 76 8.9 25.3 Never tried Q69 52 6.1 17.3 Too complicated Q70 11 1.3 3.7 Easier locally Q71 70 8.2 23.3 Unfamiliar vendor Q72 36 4.2 12.0 Security Q73 75 8.8 25.0 Receipt Q74 50 5.8 16.7 Judge quality Q75 89 10.4 29.7 Enough info Q76 35 4.1 11.7 Uncomfortable Q77 37 4.3 12.3 Bad press Q78 26 3.0 8.7 Bad experience Q79 12 1.4 4.0 Privacy Q80 66 7.7 22.0 No credit Q81 90 10.5 30.0 Company policy Q82 3 .4 1.0 Prefer people Q83 48 5.6 16.0 Can't find Q84 15 1.8 5.0 Not option Q85 14 1.6 4.7 Not home Q86 18 2.1 6.0 Other Q87 32 3.7 10.7 ------- ----- ----- Total responses 855 100.0 285.0 0 missing cases; 300 valid cases X2: 2 21-25 Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 137 8.4 21.9 Never tried Q69 66 4.1 10.5 Too complicated Q70 25 1.5 4.0 Easier locally Q71 139 8.6 22.2 Unfamiliar vendor Q72 100 6.2 15.9 Security Q73 183 11.3 29.2 Receipt Q74 82 5.0 13.1 Judge quality Q75 221 13.6 35.2 Enough info Q76 82 5.0 13.1 Uncomfortable Q77 46 2.8 7.3 Bad press Q78 33 2.0 5.3 Bad experience Q79 18 1.1 2.9 Privacy Q80 115 7.1 18.3 No credit Q81 66 4.1 10.5 Company policy Q82 9 .6 1.4 Prefer people Q83 83 5.1 13.2 Can't find Q84 44 2.7 7.0 Not option Q85 55 3.4 8.8 Not home Q86 52 3.2 8.3 Other Q87 68 4.2 10.8 ------- ----- ----- Total responses 1624 100.0 259.0 0 missing cases; 627 valid cases X2: 3 26-50 Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 856 11.0 27.0 Never tried Q69 189 2.4 6.0 Too complicated Q70 160 2.1 5.0 Easier locally Q71 537 6.9 16.9 Unfamiliar vendor Q72 531 6.8 16.7 Security Q73 894 11.5 28.2 Receipt Q74 351 4.5 11.1 Judge quality Q75 1080 13.9 34.1 Enough info Q76 442 5.7 13.9 Uncomfortable Q77 227 2.9 7.2 Bad press Q78 148 1.9 4.7 Bad experience Q79 74 .9 2.3 Privacy Q80 716 9.2 22.6 No credit Q81 142 1.8 4.5 Company policy Q82 144 1.8 4.5 Prefer people Q83 324 4.2 10.2 Can't find Q84 225 2.9 7.1 Not option Q85 232 3.0 7.3 Not home Q86 184 2.4 5.8 Other Q87 340 4.4 10.7 ------- ----- ----- Total responses 7796 100.0 245.9 0 missing cases; 3,171 valid cases X2: 4 50+ Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 203 9.8 24.2 Never tried Q69 64 3.1 7.6 Too complicated Q70 48 2.3 5.7 Easier locally Q71 120 5.8 14.3 Unfamiliar vendor Q72 150 7.2 17.9 Security Q73 257 12.4 30.6 Receipt Q74 80 3.9 9.5 Judge quality Q75 326 15.7 38.8 Enough info Q76 123 5.9 14.6 Uncomfortable Q77 81 3.9 9.6 Bad press Q78 48 2.3 5.7 Bad experience Q79 19 .9 2.3 Privacy Q80 209 10.1 24.9 No credit Q81 22 1.1 2.6 Company policy Q82 18 .9 2.1 Prefer people Q83 108 5.2 12.9 Can't find Q84 66 3.2 7.9 Not option Q85 34 1.6 4.0 Not home Q86 25 1.2 3.0 Other Q87 73 3.5 8.7 ------- ----- ----- Total responses 2074 100.0 246.9 0 missing cases; 840 valid cases
X3: 1 <1 Year Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 85 4.5 13.0 Never tried Q69 128 6.8 19.6 Too complicated Q70 27 1.4 4.1 Easier locally Q71 90 4.8 13.8 Unfamiliar vendor Q72 94 5.0 14.4 Security Q73 311 16.5 47.6 Receipt Q74 102 5.4 15.6 Judge quality Q75 231 12.3 35.4 Enough info Q76 70 3.7 10.7 Uncomfortable Q77 120 6.4 18.4 Bad press Q78 69 3.7 10.6 Bad experience Q79 20 1.1 3.1 Privacy Q80 206 10.9 31.5 No credit Q81 55 2.9 8.4 Company policy Q82 15 .8 2.3 Prefer people Q83 105 5.6 16.1 Can't find Q84 40 2.1 6.1 Not option Q85 14 .7 2.1 Not home Q86 32 1.7 4.9 Other Q87 71 3.8 10.9 ------- ----- ----- Total responses 1885 100.0 288.7 0 missing cases; 653 valid cases X3: 2 1-3 Years Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 390 8.9 22.5 Never tried Q69 152 3.5 8.8 Too complicated Q70 76 1.7 4.4 Easier locally Q71 309 7.1 17.8 Unfamiliar vendor Q72 285 6.5 16.4 Security Q73 564 12.9 32.5 Receipt Q74 209 4.8 12.0 Judge quality Q75 588 13.4 33.9 Enough info Q76 224 5.1 12.9 Uncomfortable Q77 163 3.7 9.4 Bad press Q78 114 2.6 6.6 Bad experience Q79 50 1.1 2.9 Privacy Q80 415 9.5 23.9 No credit Q81 141 3.2 8.1 Company policy Q82 40 .9 2.3 Prefer people Q83 197 4.5 11.3 Can't find Q84 111 2.5 6.4 Not option Q85 94 2.1 5.4 Not home Q86 84 1.9 4.8 Other Q87 175 4.0 10.1 ------- ----- ----- Total responses 4381 100.0 252.4 0 missing cases; 1,736 valid cases X3: 3 >4 Years Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 820 13.0 31.1 Never tried Q69 97 1.5 3.7 Too complicated Q70 148 2.4 5.6 Easier locally Q71 477 7.6 18.1 Unfamiliar vendor Q72 448 7.1 17.0 Security Q73 571 9.1 21.7 Receipt Q74 260 4.1 9.9 Judge quality Q75 917 14.6 34.8 Enough info Q76 394 6.3 15.0 Uncomfortable Q77 117 1.9 4.4 Bad press Q78 76 1.2 2.9 Bad experience Q79 53 .8 2.0 Privacy Q80 515 8.2 19.6 No credit Q81 125 2.0 4.7 Company policy Q82 119 1.9 4.5 Prefer people Q83 274 4.4 10.4 Can't find Q84 206 3.3 7.8 Not option Q85 229 3.6 8.7 Not home Q86 167 2.7 6.3 Other Q87 278 4.4 10.6 ------- ----- ----- Total responses 6291 100.0 238.9 0 missing cases; 2,633 valid cases
X6: 1 Novice Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 78 3.6 9.7 Never tried Q69 175 8.0 21.7 Too complicated Q70 28 1.3 3.5 Easier locally Q71 96 4.4 11.9 Unfamiliar vendor Q72 112 5.1 13.9 Security Q73 388 17.8 48.0 Receipt Q74 102 4.7 12.6 Judge quality Q75 270 12.4 33.4 Enough info Q76 83 3.8 10.3 Uncomfortable Q77 146 6.7 18.1 Bad press Q78 78 3.6 9.7 Bad experience Q79 21 1.0 2.6 Privacy Q80 240 11.0 29.7 No credit Q81 69 3.2 8.5 Company policy Q82 15 .7 1.9 Prefer people Q83 121 5.6 15.0 Can't find Q84 46 2.1 5.7 Not option Q85 13 .6 1.6 Not home Q86 27 1.2 3.3 Other Q87 72 3.3 8.9 ------- ----- ----- Total responses 2180 100.0 269.8 0 missing cases; 808 valid cases X6: 2 Intermediate Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 291 7.5 20.3 Never tried Q69 143 3.7 10.0 Too complicated Q70 68 1.7 4.7 Easier locally Q71 272 7.0 19.0 Unfamiliar vendor Q72 252 6.5 17.6 Security Q73 529 13.6 36.9 Receipt Q74 203 5.2 14.1 Judge quality Q75 529 13.6 36.9 Enough info Q76 202 5.2 14.1 Uncomfortable Q77 150 3.8 10.5 Bad press Q78 108 2.8 7.5 Bad experience Q79 38 1.0 2.6 Privacy Q80 387 9.9 27.0 No credit Q81 103 2.6 7.2 Company policy Q82 49 1.3 3.4 Prefer people Q83 184 4.7 12.8 Can't find Q84 95 2.4 6.6 Not option Q85 61 1.6 4.3 Not home Q86 73 1.9 5.1 Other Q87 162 4.2 11.3 ------- ----- ----- Total responses 3899 100.0 271.7 0 missing cases; 1,435 valid cases X6: 3 Experienced Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 540 11.8 29.1 Never tried Q69 58 1.3 3.1 Too complicated Q70 101 2.2 5.4 Easier locally Q71 358 7.8 19.3 Unfamiliar vendor Q72 328 7.1 17.7 Security Q73 425 9.3 22.9 Receipt Q74 198 4.3 10.7 Judge quality Q75 672 14.6 36.2 Enough info Q76 279 6.1 15.0 Uncomfortable Q77 88 1.9 4.7 Bad press Q78 57 1.2 3.1 Bad experience Q79 40 .9 2.2 Privacy Q80 398 8.7 21.5 No credit Q81 117 2.6 6.3 Company policy Q82 78 1.7 4.2 Prefer people Q83 216 4.7 11.6 Can't find Q84 150 3.3 8.1 Not option Q85 163 3.6 8.8 Not home Q86 123 2.7 6.6 Other Q87 199 4.3 10.7 ------- ----- ----- Total responses 4588 100.0 247.3 0 missing cases; 1,855 valid cases X6: 4 Expert Group G87 Reasons for Not Purchasing (Value tabulated = 1) Pct of Pct of Dichotomy label Name Count Responses Cases Not applicable Q68 386 20.4 41.8 Never tried Q69 1 .1 .1 Too complicated Q70 54 2.9 5.8 Easier locally Q71 150 7.9 16.2 Unfamiliar vendor Q72 135 7.1 14.6 Security Q73 104 5.5 11.3 Receipt Q74 68 3.6 7.4 Judge quality Q75 265 14.0 28.7 Enough info Q76 124 6.6 13.4 Uncomfortable Q77 16 .8 1.7 Bad press Q78 16 .8 1.7 Bad experience Q79 24 1.3 2.6 Privacy Q80 111 5.9 12.0 No credit Q81 32 1.7 3.5 Company policy Q82 32 1.7 3.5 Prefer people Q83 55 2.9 6.0 Can't find Q84 66 3.5 7.1 Not option Q85 100 5.3 10.8 Not home Q86 60 3.2 6.5 Other Q87 91 4.8 9.8 ------- ----- ----- Total responses 1890 100.0 204.5 0 missing cases; 924 valid cases
For more information or to submit comments:
send email to www-survey@cc.gatech.edu.
GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280