GVU's Tenth WWW User Survey Graphs

[Back to Tenth Survey Home | Back to Tenth Survey Graphs]

Content Providers have Right to Resell User Information

Content providers have the right to resell information about its users to other companies.


Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information

Frequency Percent Valid Percent Cumulative Percent
Valid Agree Strongly 27 1.8 1.8 1.8
Agree Somewhat 96 6.5 6.5 8.3
Neither Agree or Disagree 97 6.5 6.5 14.8
Disagree Somewhat 284 19.2 19.2 34.0
Disagree Strongly 965 65.1 65.1 99.1
No Opinion 13 .9 .9 100.0
Total 1482 100.0 100.0

Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information
Location Frequency Percent Valid Percent Cumulative Percent
. Valid Agree Strongly 2 8.3 8.3 8.3
Agree Somewhat 1 4.2 4.2 12.5
Neither Agree or Disagree 1 4.2 4.2 16.7
Disagree Somewhat 2 8.3 8.3 25.0
Disagree Strongly 16 66.7 66.7 91.7
No Opinion 2 8.3 8.3 100.0
Total 24 100.0 100.0
USA Valid Agree Strongly 23 1.9 1.9 1.9
Agree Somewhat 88 7.2 7.2 9.1
Neither Agree or Disagree 80 6.5 6.5 15.6
Disagree Somewhat 241 19.7 19.7 35.3
Disagree Strongly 782 63.9 63.9 99.3
No Opinion 9 .7 .7 100.0
Total 1223 100.0 100.0
Europe Valid Agree Somewhat 6 4.7 4.7 4.7
Neither Agree or Disagree 11 8.6 8.6 13.3
Disagree Somewhat 21 16.4 16.4 29.7
Disagree Strongly 89 69.5 69.5 99.2
No Opinion 1 .8 .8 100.0
Total 128 100.0 100.0
Other Valid Agree Strongly 2 1.9 1.9 1.9
Agree Somewhat 1 .9 .9 2.8
Neither Agree or Disagree 5 4.7 4.7 7.5
Disagree Somewhat 20 18.7 18.7 26.2
Disagree Strongly 78 72.9 72.9 99.1
No Opinion 1 .9 .9 100.0
Total 107 100.0 100.0

Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information
Gender Frequency Percent Valid Percent Cumulative Percent
. Valid Agree Strongly 2 8.3 8.3 8.3
Agree Somewhat 1 4.2 4.2 12.5
Neither Agree or Disagree 1 4.2 4.2 16.7
Disagree Somewhat 2 8.3 8.3 25.0
Disagree Strongly 16 66.7 66.7 91.7
No Opinion 2 8.3 8.3 100.0
Total 24 100.0 100.0
Female Valid Agree Strongly 2 .4 .4 .4
Agree Somewhat 15 3.3 3.3 3.7
Neither Agree or Disagree 21 4.6 4.6 8.3
Disagree Somewhat 66 14.4 14.4 22.8
Disagree Strongly 346 75.7 75.7 98.5
No Opinion 7 1.5 1.5 100.0
Total 457 100.0 100.0
Male Valid Agree Strongly 23 2.3 2.3 2.3
Agree Somewhat 80 8.0 8.0 10.3
Neither Agree or Disagree 75 7.5 7.5 17.8
Disagree Somewhat 216 21.6 21.6 39.4
Disagree Strongly 603 60.2 60.2 99.6
No Opinion 4 .4 .4 100.0
Total 1001 100.0 100.0

Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information
Age Groups Frequency Percent Valid Percent Cumulative Percent
. Valid Agree Strongly 2 3.8 3.8 3.8
Agree Somewhat 2 3.8 3.8 7.7
Neither Agree or Disagree 2 3.8 3.8 11.5
Disagree Somewhat 2 3.8 3.8 15.4
Disagree Strongly 41 78.8 78.8 94.2
No Opinion 3 5.8 5.8 100.0
Total 52 100.0 100.0
11-20 Valid Agree Somewhat 3 3.8 3.8 3.8
Neither Agree or Disagree 2 2.5 2.5 6.3
Disagree Somewhat 17 21.5 21.5 27.8
Disagree Strongly 55 69.6 69.6 97.5
No Opinion 2 2.5 2.5 100.0
Total 79 100.0 100.0
21-25 Valid Agree Strongly 3 1.6 1.6 1.6
Agree Somewhat 10 5.5 5.5 7.1
Neither Agree or Disagree 17 9.3 9.3 16.4
Disagree Somewhat 38 20.8 20.8 37.2
Disagree Strongly 114 62.3 62.3 99.5
No Opinion 1 .5 .5 100.0
Total 183 100.0 100.0
26-50 Valid Agree Strongly 18 2.0 2.0 2.0
Agree Somewhat 58 6.5 6.5 8.5
Neither Agree or Disagree 58 6.5 6.5 15.0
Disagree Somewhat 180 20.1 20.1 35.1
Disagree Strongly 577 64.5 64.5 99.6
No Opinion 4 .4 .4 100.0
Total 895 100.0 100.0
50+ Valid Agree Strongly 4 1.5 1.5 1.5
Agree Somewhat 23 8.4 8.4 9.9
Neither Agree or Disagree 18 6.6 6.6 16.5
Disagree Somewhat 47 17.2 17.2 33.7
Disagree Strongly 178 65.2 65.2 98.9
No Opinion 3 1.1 1.1 100.0
Total 273 100.0 100.0

Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information
Experience Frequency Percent Valid Percent Cumulative Percent
. Valid Agree Strongly 2 8.3 8.3 8.3
Agree Somewhat 1 4.2 4.2 12.5
Neither Agree or Disagree 1 4.2 4.2 16.7
Disagree Somewhat 2 8.3 8.3 25.0
Disagree Strongly 16 66.7 66.7 91.7
No Opinion 2 8.3 8.3 100.0
Total 24 100.0 100.0
<1 Year Valid Agree Strongly 3 1.5 1.5 1.5
Agree Somewhat 5 2.6 2.6 4.1
Neither Agree or Disagree 9 4.6 4.6 8.8
Disagree Somewhat 29 14.9 14.9 23.7
Disagree Strongly 145 74.7 74.7 98.5
No Opinion 3 1.5 1.5 100.0
Total 194 100.0 100.0
1-3 Years Valid Agree Strongly 7 1.6 1.6 1.6
Agree Somewhat 26 5.8 5.8 7.4
Neither Agree or Disagree 35 7.8 7.8 15.2
Disagree Somewhat 84 18.8 18.8 34.1
Disagree Strongly 289 64.8 64.8 98.9
No Opinion 5 1.1 1.1 100.0
Total 446 100.0 100.0
>4 Years Valid Agree Strongly 15 1.8 1.8 1.8
Agree Somewhat 64 7.8 7.8 9.7
Neither Agree or Disagree 52 6.4 6.4 16.0
Disagree Somewhat 169 20.7 20.7 36.7
Disagree Strongly 515 63.0 63.0 99.6
No Opinion 3 .4 .4 100.0
Total 818 100.0 100.0

Content Providers have Right to Resell User Information

Content Providers have Right to Resell User Information
Skill Level Frequency Percent Valid Percent Cumulative Percent
. Valid Agree Strongly 2 8.3 8.3 8.3
Agree Somewhat 1 4.2 4.2 12.5
Neither Agree or Disagree 1 4.2 4.2 16.7
Disagree Somewhat 2 8.3 8.3 25.0
Disagree Strongly 16 66.7 66.7 91.7
No Opinion 2 8.3 8.3 100.0
Total 24 100.0 100.0
Novice Valid Agree Strongly 1 .5 .5 .5
Agree Somewhat 8 4.0 4.0 4.5
Neither Agree or Disagree 9 4.5 4.5 9.0
Disagree Somewhat 29 14.5 14.5 23.5
Disagree Strongly 149 74.5 74.5 98.0
No Opinion 4 2.0 2.0 100.0
Total 200 100.0 100.0
Intermediate Valid Agree Strongly 5 1.2 1.2 1.2
Agree Somewhat 25 6.1 6.1 7.3
Neither Agree or Disagree 21 5.1 5.1 12.4
Disagree Somewhat 75 18.2 18.2 30.6
Disagree Strongly 280 68.0 68.0 98.5
No Opinion 6 1.5 1.5 100.0
Total 412 100.0 100.0
Experienced Valid Agree Strongly 11 2.0 2.0 2.0
Agree Somewhat 40 7.2 7.2 9.2
Neither Agree or Disagree 43 7.7 7.7 16.9
Disagree Somewhat 107 19.2 19.2 36.2
Disagree Strongly 354 63.7 63.7 99.8
No Opinion 1 .2 .2 100.0
Total 556 100.0 100.0
Expert Valid Agree Strongly 8 2.8 2.8 2.8
Agree Somewhat 22 7.6 7.6 10.3
Neither Agree or Disagree 23 7.9 7.9 18.3
Disagree Somewhat 71 24.5 24.5 42.8
Disagree Strongly 166 57.2 57.2 100.0
Total 290 100.0 100.0

Source: GVU's Tenth WWW User Survey (Conducted October 1998)
URL:http://www.gvu.gatech.edu/user_surveys/
Copyright 1998 GTRC - ALL RIGHTS RESERVED
Contact: www-survey@cc.gatech.edu

For more information or to submit comments:
send email to www-survey@cc.gatech.edu.

GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280