Likelyhood of Browsing Without Intent to Buy
|
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
Valid |
I already do this |
458
| 71.0
| 71.0
| 71.0
|
Very unlikely |
38
| 5.9
| 5.9
| 76.9
|
Somewhat unlikely |
18
| 2.8
| 2.8
| 79.7
|
Neither unlikely/likely |
44
| 6.8
| 6.8
| 86.5
|
Somewhat likely |
37
| 5.7
| 5.7
| 92.2
|
Very likely |
50
| 7.8
| 7.8
| 100.0
|
Total |
645
| 100.0
| 100.0
|
|
Likelyhood of Browsing Without Intent to Buy
Location |
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
. |
Valid |
I already do this |
3
| 50.0
| 50.0
| 50.0
|
Very unlikely |
2
| 33.3
| 33.3
| 83.3
|
Somewhat unlikely |
1
| 16.7
| 16.7
| 100.0
|
Total |
6
| 100.0
| 100.0
|
|
USA |
Valid |
I already do this |
383
| 71.6
| 71.6
| 71.6
|
Very unlikely |
32
| 6.0
| 6.0
| 77.6
|
Somewhat unlikely |
16
| 3.0
| 3.0
| 80.6
|
Neither unlikely/likely |
34
| 6.4
| 6.4
| 86.9
|
Somewhat likely |
30
| 5.6
| 5.6
| 92.5
|
Very likely |
40
| 7.5
| 7.5
| 100.0
|
Total |
535
| 100.0
| 100.0
|
|
Europe |
Valid |
I already do this |
39
| 69.6
| 69.6
| 69.6
|
Very unlikely |
2
| 3.6
| 3.6
| 73.2
|
Somewhat unlikely |
1
| 1.8
| 1.8
| 75.0
|
Neither unlikely/likely |
3
| 5.4
| 5.4
| 80.4
|
Somewhat likely |
4
| 7.1
| 7.1
| 87.5
|
Very likely |
7
| 12.5
| 12.5
| 100.0
|
Total |
56
| 100.0
| 100.0
|
|
Other |
Valid |
I already do this |
33
| 68.8
| 68.8
| 68.8
|
Very unlikely |
2
| 4.2
| 4.2
| 72.9
|
Neither unlikely/likely |
7
| 14.6
| 14.6
| 87.5
|
Somewhat likely |
3
| 6.3
| 6.3
| 93.8
|
Very likely |
3
| 6.3
| 6.3
| 100.0
|
Total |
48
| 100.0
| 100.0
|
|
Likelyhood of Browsing Without Intent to Buy
Gender |
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
. |
Valid |
I already do this |
3
| 50.0
| 50.0
| 50.0
|
Very unlikely |
2
| 33.3
| 33.3
| 83.3
|
Somewhat unlikely |
1
| 16.7
| 16.7
| 100.0
|
Total |
6
| 100.0
| 100.0
|
|
Female |
Valid |
I already do this |
145
| 72.5
| 72.5
| 72.5
|
Very unlikely |
11
| 5.5
| 5.5
| 78.0
|
Somewhat unlikely |
5
| 2.5
| 2.5
| 80.5
|
Neither unlikely/likely |
14
| 7.0
| 7.0
| 87.5
|
Somewhat likely |
11
| 5.5
| 5.5
| 93.0
|
Very likely |
14
| 7.0
| 7.0
| 100.0
|
Total |
200
| 100.0
| 100.0
|
|
Male |
Valid |
I already do this |
310
| 70.6
| 70.6
| 70.6
|
Very unlikely |
25
| 5.7
| 5.7
| 76.3
|
Somewhat unlikely |
12
| 2.7
| 2.7
| 79.0
|
Neither unlikely/likely |
30
| 6.8
| 6.8
| 85.9
|
Somewhat likely |
26
| 5.9
| 5.9
| 91.8
|
Very likely |
36
| 8.2
| 8.2
| 100.0
|
Total |
439
| 100.0
| 100.0
|
|
Likelyhood of Browsing Without Intent to Buy
Age Groups |
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
. |
Valid |
I already do this |
7
| 50.0
| 50.0
| 50.0
|
Very unlikely |
4
| 28.6
| 28.6
| 78.6
|
Somewhat unlikely |
1
| 7.1
| 7.1
| 85.7
|
Neither unlikely/likely |
1
| 7.1
| 7.1
| 92.9
|
Very likely |
1
| 7.1
| 7.1
| 100.0
|
Total |
14
| 100.0
| 100.0
|
|
11-20 |
Valid |
I already do this |
24
| 88.9
| 88.9
| 88.9
|
Neither unlikely/likely |
1
| 3.7
| 3.7
| 92.6
|
Somewhat likely |
1
| 3.7
| 3.7
| 96.3
|
Very likely |
1
| 3.7
| 3.7
| 100.0
|
Total |
27
| 100.0
| 100.0
|
|
21-25 |
Valid |
I already do this |
61
| 80.3
| 80.3
| 80.3
|
Very unlikely |
5
| 6.6
| 6.6
| 86.8
|
Neither unlikely/likely |
5
| 6.6
| 6.6
| 93.4
|
Somewhat likely |
1
| 1.3
| 1.3
| 94.7
|
Very likely |
4
| 5.3
| 5.3
| 100.0
|
Total |
76
| 100.0
| 100.0
|
|
26-50 |
Valid |
I already do this |
303
| 72.3
| 72.3
| 72.3
|
Very unlikely |
23
| 5.5
| 5.5
| 77.8
|
Somewhat unlikely |
13
| 3.1
| 3.1
| 80.9
|
Neither unlikely/likely |
24
| 5.7
| 5.7
| 86.6
|
Somewhat likely |
22
| 5.3
| 5.3
| 91.9
|
Very likely |
34
| 8.1
| 8.1
| 100.0
|
Total |
419
| 100.0
| 100.0
|
|
50+ |
Valid |
I already do this |
63
| 57.8
| 57.8
| 57.8
|
Very unlikely |
6
| 5.5
| 5.5
| 63.3
|
Somewhat unlikely |
4
| 3.7
| 3.7
| 67.0
|
Neither unlikely/likely |
13
| 11.9
| 11.9
| 78.9
|
Somewhat likely |
13
| 11.9
| 11.9
| 90.8
|
Very likely |
10
| 9.2
| 9.2
| 100.0
|
Total |
109
| 100.0
| 100.0
|
|
Likelyhood of Browsing Without Intent to Buy
Experience |
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
. |
Valid |
I already do this |
3
| 50.0
| 50.0
| 50.0
|
Very unlikely |
2
| 33.3
| 33.3
| 83.3
|
Somewhat unlikely |
1
| 16.7
| 16.7
| 100.0
|
Total |
6
| 100.0
| 100.0
|
|
<1 Year |
Valid |
I already do this |
30
| 65.2
| 65.2
| 65.2
|
Very unlikely |
2
| 4.3
| 4.3
| 69.6
|
Somewhat unlikely |
4
| 8.7
| 8.7
| 78.3
|
Neither unlikely/likely |
6
| 13.0
| 13.0
| 91.3
|
Somewhat likely |
2
| 4.3
| 4.3
| 95.7
|
Very likely |
2
| 4.3
| 4.3
| 100.0
|
Total |
46
| 100.0
| 100.0
|
|
1-3 Years |
Valid |
I already do this |
134
| 69.1
| 69.1
| 69.1
|
Very unlikely |
9
| 4.6
| 4.6
| 73.7
|
Somewhat unlikely |
5
| 2.6
| 2.6
| 76.3
|
Neither unlikely/likely |
12
| 6.2
| 6.2
| 82.5
|
Somewhat likely |
16
| 8.2
| 8.2
| 90.7
|
Very likely |
18
| 9.3
| 9.3
| 100.0
|
Total |
194
| 100.0
| 100.0
|
|
>4 Years |
Valid |
I already do this |
291
| 72.9
| 72.9
| 72.9
|
Very unlikely |
25
| 6.3
| 6.3
| 79.2
|
Somewhat unlikely |
8
| 2.0
| 2.0
| 81.2
|
Neither unlikely/likely |
26
| 6.5
| 6.5
| 87.7
|
Somewhat likely |
19
| 4.8
| 4.8
| 92.5
|
Very likely |
30
| 7.5
| 7.5
| 100.0
|
Total |
399
| 100.0
| 100.0
|
|
Likelyhood of Browsing Without Intent to Buy
Skill Level |
Frequency |
Percent |
Valid Percent |
Cumulative Percent |
. |
Valid |
I already do this |
3
| 50.0
| 50.0
| 50.0
|
Very unlikely |
2
| 33.3
| 33.3
| 83.3
|
Somewhat unlikely |
1
| 16.7
| 16.7
| 100.0
|
Total |
6
| 100.0
| 100.0
|
|
Novice |
Valid |
I already do this |
27
| 57.4
| 57.4
| 57.4
|
Very unlikely |
5
| 10.6
| 10.6
| 68.1
|
Somewhat unlikely |
4
| 8.5
| 8.5
| 76.6
|
Neither unlikely/likely |
4
| 8.5
| 8.5
| 85.1
|
Somewhat likely |
7
| 14.9
| 14.9
| 100.0
|
Total |
47
| 100.0
| 100.0
|
|
Intermediate |
Valid |
I already do this |
95
| 62.1
| 62.1
| 62.1
|
Very unlikely |
13
| 8.5
| 8.5
| 70.6
|
Somewhat unlikely |
3
| 2.0
| 2.0
| 72.5
|
Neither unlikely/likely |
17
| 11.1
| 11.1
| 83.7
|
Somewhat likely |
10
| 6.5
| 6.5
| 90.2
|
Very likely |
15
| 9.8
| 9.8
| 100.0
|
Total |
153
| 100.0
| 100.0
|
|
Experienced |
Valid |
I already do this |
218
| 76.2
| 76.2
| 76.2
|
Very unlikely |
13
| 4.5
| 4.5
| 80.8
|
Somewhat unlikely |
6
| 2.1
| 2.1
| 82.9
|
Neither unlikely/likely |
16
| 5.6
| 5.6
| 88.5
|
Somewhat likely |
13
| 4.5
| 4.5
| 93.0
|
Very likely |
20
| 7.0
| 7.0
| 100.0
|
Total |
286
| 100.0
| 100.0
|
|
Expert |
Valid |
I already do this |
115
| 75.2
| 75.2
| 75.2
|
Very unlikely |
5
| 3.3
| 3.3
| 78.4
|
Somewhat unlikely |
4
| 2.6
| 2.6
| 81.0
|
Neither unlikely/likely |
7
| 4.6
| 4.6
| 85.6
|
Somewhat likely |
7
| 4.6
| 4.6
| 90.2
|
Very likely |
15
| 9.8
| 9.8
| 100.0
|
Total |
153
| 100.0
| 100.0
|
|
Source: GVU's Tenth WWW User Survey (Conducted October 1998)
URL:http://www.gvu.gatech.edu/user_surveys/
Copyright 1998 GTRC - ALL RIGHTS RESERVED
Contact: www-survey@cc.gatech.edu
For more information or to submit comments:
send email to www-survey@cc.gatech.edu.
GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280