Income
Notes:
- This was the most sensitive question asked in the General Survey, with
15.7% of the respondent choosing to select the "Rather not say!" option -
nearly seven times higher than other similar questions.
- The below analyzes were performed by the
Hermes team. The
Hermes team develops and analyzes the consumer attitudes and preferences
portions of these surveys.
- The overall median income is between $50,000 and $60,000 US dollars,
with an estimated average income of $69,000.
- European respondents continue to lag in income, with an average income of
$53,500 US dollars.
By Location

Notes:
- Prodigy users' income is the highest of all sampled groups, with a median
income in the range of $60,000 and $75,000 and an estimated average income of
$80,000 US dollars.
- Prodigy users were 2.3% more likely to opt for the "Rather not say!"
response, totaling 18.0% of all Prodigy responses.
- 15.7% of Prodigy users report an income over $100,000, whereas the
entire population reported only 13.2% with an income of $100,000 US dollars.
By Prodigy

Notes:
- 18.3% of the women surveyed would "Rather not say!" their income, whereas
14.5% of the men chose this response. This, nearly one in five, non-response
interferes with robust gender comparisons between incomes.
- Statistical examination of the response profiles for women and men do
not show significant differences with respect to income.
By Gender

Table of Data for All Categories

For more information or to submit comments:
send e-mail to www-survey@cc.gatech.edu.
GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280