GVU's Ninth WWW User Survey Graphs

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Ordering on the Web

Once you've decided to purchase a product/service, what percentage of the time do you place your order on the web (i.e. by filling out a form on the web)?
Ordering on the Web

Ordering on the Web

Frequency Percent Valid Percent Cumulative Percent
Valid All 96 10.5 10.5 10.5
Most 251 27.4 27.4 37.9
Half 175 19.1 19.1 57.0
Few 239 26.1 26.1 83.2
None 119 13.0 13.0 96.2
Not Applicable 35 3.8 3.8 100.0
Total 915 100.0 100.0

Ordering on the Web

Ordering on the Web
Location Frequency Percent Valid Percent Cumulative Percent
. Valid Most 1 25.0 25.0 25.0
Half 2 50.0 50.0 75.0
Few 1 25.0 25.0 100.0
Total 4 100.0 100.0
USA Valid All 85 10.8 10.8 10.8
Most 223 28.3 28.3 39.1
Half 149 18.9 18.9 58.0
Few 201 25.5 25.5 83.5
None 101 12.8 12.8 96.3
Not Applicable 29 3.7 3.7 100.0
Total 788 100.0 100.0
Europe Valid All 6 12.0 12.0 12.0
Most 13 26.0 26.0 38.0
Half 12 24.0 24.0 62.0
Few 15 30.0 30.0 92.0
None 3 6.0 6.0 98.0
Not Applicable 1 2.0 2.0 100.0
Total 50 100.0 100.0
Other Valid All 5 6.8 6.8 6.8
Most 14 19.2 19.2 26.0
Half 12 16.4 16.4 42.5
Few 22 30.1 30.1 72.6
None 15 20.5 20.5 93.2
Not Applicable 5 6.8 6.8 100.0
Total 73 100.0 100.0

Ordering on the Web

Ordering on the Web
Gender Frequency Percent Valid Percent Cumulative Percent
. Valid Most 1 25.0 25.0 25.0
Half 2 50.0 50.0 75.0
Few 1 25.0 25.0 100.0
Total 4 100.0 100.0
Female Valid All 45 11.3 11.3 11.3
Most 103 25.9 25.9 37.2
Half 61 15.3 15.3 52.5
Few 111 27.9 27.9 80.4
None 59 14.8 14.8 95.2
Not Applicable 19 4.8 4.8 100.0
Total 398 100.0 100.0
Male Valid All 51 9.9 9.9 9.9
Most 147 28.7 28.7 38.6
Half 112 21.8 21.8 60.4
Few 127 24.8 24.8 85.2
None 60 11.7 11.7 96.9
Not Applicable 16 3.1 3.1 100.0
Total 513 100.0 100.0

Ordering on the Web

Ordering on the Web
Age Groups Frequency Percent Valid Percent Cumulative Percent
. Valid Most 1 25.0 25.0 25.0
Half 2 50.0 50.0 75.0
Few 1 25.0 25.0 100.0
Total 4 100.0 100.0
11-20 Valid All 10 12.7 12.7 12.7
Most 19 24.1 24.1 36.7
Half 7 8.9 8.9 45.6
Few 19 24.1 24.1 69.6
None 13 16.5 16.5 86.1
Not Applicable 11 13.9 13.9 100.0
Total 79 100.0 100.0
21-25 Valid All 8 7.1 7.1 7.1
Most 27 24.1 24.1 31.3
Half 22 19.6 19.6 50.9
Few 31 27.7 27.7 78.6
None 21 18.8 18.8 97.3
Not Applicable 3 2.7 2.7 100.0
Total 112 100.0 100.0
26-50 Valid All 55 9.7 9.7 9.7
Most 155 27.4 27.4 37.2
Half 116 20.5 20.5 57.7
Few 152 26.9 26.9 84.6
None 72 12.7 12.7 97.3
Not Applicable 15 2.7 2.7 100.0
Total 565 100.0 100.0
50+ Valid All 23 14.8 14.8 14.8
Most 49 31.6 31.6 46.5
Half 28 18.1 18.1 64.5
Few 36 23.2 23.2 87.7
None 13 8.4 8.4 96.1
Not Applicable 6 3.9 3.9 100.0
Total 155 100.0 100.0

Ordering on the Web

Ordering on the Web
Experience Frequency Percent Valid Percent Cumulative Percent
. Valid Most 1 25.0 25.0 25.0
Half 2 50.0 50.0 75.0
Few 1 25.0 25.0 100.0
Total 4 100.0 100.0
<1 Year Valid All 8 7.3 7.3 7.3
Most 21 19.1 19.1 26.4
Half 14 12.7 12.7 39.1
Few 29 26.4 26.4 65.5
None 26 23.6 23.6 89.1
Not Applicable 12 10.9 10.9 100.0
Total 110 100.0 100.0
1-3 Years Valid All 40 10.3 10.3 10.3
Most 100 25.7 25.7 36.0
Half 74 19.0 19.0 55.0
Few 107 27.5 27.5 82.5
None 51 13.1 13.1 95.6
Not Applicable 17 4.4 4.4 100.0
Total 389 100.0 100.0
>4 Years Valid All 48 11.7 11.7 11.7
Most 129 31.3 31.3 43.0
Half 85 20.6 20.6 63.6
Few 102 24.8 24.8 88.3
None 42 10.2 10.2 98.5
Not Applicable 6 1.5 1.5 100.0
Total 412 100.0 100.0

Source: GVU's Ninth WWW User Survey (Conducted April 1998)
URL:http://www.gvu.gatech.edu/user_surveys/
Copyright 1998 GTRC - ALL RIGHTS RESERVED
Contact: www-survey@cc.gatech.edu

For more information or to submit comments:
send email to www-survey@cc.gatech.edu.

GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280