GVU's Tenth WWW User Survey Graphs

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Ordering on the Web


Once you've decided to purchase a product/service, what percentage of the time do you place your order on the web (i.e. by filling out a form on the web)?

Ordering on the Web

Ordering on the Web

Frequency Percent Valid Percent Cumulative Percent
Valid All 9 5.7 5.7 5.7
Most 52 33.1 33.1 38.9
Half 28 17.8 17.8 56.7
Few 48 30.6 30.6 87.3
None 15 9.6 9.6 96.8
Not Applicable 5 3.2 3.2 100.0
Total 157 100.0 100.0

Ordering on the Web

Ordering on the Web
Location Frequency Percent Valid Percent Cumulative Percent
. Valid Few 1 100.0 100.0 100.0
USA Valid All 9 7.7 7.7 7.7
Most 40 34.2 34.2 41.9
Half 23 19.7 19.7 61.5
Few 33 28.2 28.2 89.7
None 9 7.7 7.7 97.4
Not Applicable 3 2.6 2.6 100.0
Total 117 100.0 100.0
Europe Valid Most 8 47.1 47.1 47.1
Half 1 5.9 5.9 52.9
Few 5 29.4 29.4 82.4
None 2 11.8 11.8 94.1
Not Applicable 1 5.9 5.9 100.0
Total 17 100.0 100.0
Other Valid Most 4 18.2 18.2 18.2
Half 4 18.2 18.2 36.4
Few 9 40.9 40.9 77.3
None 4 18.2 18.2 95.5
Not Applicable 1 4.5 4.5 100.0
Total 22 100.0 100.0

Ordering on the Web

Ordering on the Web
Gender Frequency Percent Valid Percent Cumulative Percent
. Valid Few 1 100.0 100.0 100.0
Female Valid All 1 3.8 3.8 3.8
Most 10 38.5 38.5 42.3
Half 3 11.5 11.5 53.8
Few 8 30.8 30.8 84.6
None 3 11.5 11.5 96.2
Not Applicable 1 3.8 3.8 100.0
Total 26 100.0 100.0
Male Valid All 8 6.2 6.2 6.2
Most 42 32.3 32.3 38.5
Half 25 19.2 19.2 57.7
Few 39 30.0 30.0 87.7
None 12 9.2 9.2 96.9
Not Applicable 4 3.1 3.1 100.0
Total 130 100.0 100.0

Ordering on the Web

Ordering on the Web
Age Groups Frequency Percent Valid Percent Cumulative Percent
. Valid Few 3 60.0 60.0 60.0
None 2 40.0 40.0 100.0
Total 5 100.0 100.0
11-20 Valid All 1 16.7 16.7 16.7
Most 1 16.7 16.7 33.3
None 2 33.3 33.3 66.7
Not Applicable 2 33.3 33.3 100.0
Total 6 100.0 100.0
21-25 Valid Most 6 37.5 37.5 37.5
Half 3 18.8 18.8 56.3
Few 6 37.5 37.5 93.8
None 1 6.3 6.3 100.0
Total 16 100.0 100.0
26-50 Valid All 4 3.9 3.9 3.9
Most 39 38.2 38.2 42.2
Half 20 19.6 19.6 61.8
Few 30 29.4 29.4 91.2
None 7 6.9 6.9 98.0
Not Applicable 2 2.0 2.0 100.0
Total 102 100.0 100.0
50+ Valid All 4 14.3 14.3 14.3
Most 6 21.4 21.4 35.7
Half 5 17.9 17.9 53.6
Few 9 32.1 32.1 85.7
None 3 10.7 10.7 96.4
Not Applicable 1 3.6 3.6 100.0
Total 28 100.0 100.0

Ordering on the Web

Ordering on the Web
Experience Frequency Percent Valid Percent Cumulative Percent
. Valid Few 1 100.0 100.0 100.0
<1 Year Valid All 1 16.7 16.7 16.7
Half 1 16.7 16.7 33.3
Few 2 33.3 33.3 66.7
None 1 16.7 16.7 83.3
Not Applicable 1 16.7 16.7 100.0
Total 6 100.0 100.0
1-3 Years Valid All 1 2.5 2.5 2.5
Most 14 35.0 35.0 37.5
Half 7 17.5 17.5 55.0
Few 10 25.0 25.0 80.0
None 6 15.0 15.0 95.0
Not Applicable 2 5.0 5.0 100.0
Total 40 100.0 100.0
>4 Years Valid All 7 6.4 6.4 6.4
Most 38 34.5 34.5 40.9
Half 20 18.2 18.2 59.1
Few 35 31.8 31.8 90.9
None 8 7.3 7.3 98.2
Not Applicable 2 1.8 1.8 100.0
Total 110 100.0 100.0

Ordering on the Web

Ordering on the Web
Skill Level Frequency Percent Valid Percent Cumulative Percent
. Valid Few 1 100.0 100.0 100.0
Novice Valid Half 1 14.3 14.3 14.3
Few 3 42.9 42.9 57.1
None 1 14.3 14.3 71.4
Not Applicable 2 28.6 28.6 100.0
Total 7 100.0 100.0
Intermediate Valid All 1 4.2 4.2 4.2
Most 5 20.8 20.8 25.0
Half 6 25.0 25.0 50.0
Few 6 25.0 25.0 75.0
None 6 25.0 25.0 100.0
Total 24 100.0 100.0
Experienced Valid All 3 4.2 4.2 4.2
Most 29 40.3 40.3 44.4
Half 8 11.1 11.1 55.6
Few 23 31.9 31.9 87.5
None 7 9.7 9.7 97.2
Not Applicable 2 2.8 2.8 100.0
Total 72 100.0 100.0
Expert Valid All 5 9.4 9.4 9.4
Most 18 34.0 34.0 43.4
Half 13 24.5 24.5 67.9
Few 15 28.3 28.3 96.2
None 1 1.9 1.9 98.1
Not Applicable 1 1.9 1.9 100.0
Total 53 100.0 100.0


Source: GVU's Tenth WWW User Survey (Conducted October 1998)
URL:http://www.gvu.gatech.edu/user_surveys/
Copyright 1998 GTRC - ALL RIGHTS RESERVED
Contact: www-survey@cc.gatech.edu

For more information or to submit comments:
send email to www-survey@cc.gatech.edu.

GVU's WWW Surveying Team
Graphics, Visualization, & Usability Center
College of Computing
Georgia Institute of Technology
Atlanta, GA 30332-0280