GVU Center's WWW User Survey Home Page

Analysis of European Results

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A few words from Erik Granered who conducted this analysis:

This all started as part of my Masters thesis at University of Maryland. I wanted to find out if the Internet was a viable alternative to other international market entry strategies. To evaluate the Internet as a market entry strategy I had to find out who was using it in other parts of the world. At first I toyed with doing my own survey, but instead the nice folks at GVU let me have a dataset of the non-US respondents to their 3rd Survey, May 1995. From that data I put together WWW User Profiles by Geographic Region, which showed up as an appendix to my thesis.

Because I enjoyed analyzing the survey responses, I figured I'd follow up with another project, hence "European WWW User Profiles" from 10/95 and from 5/96.

[The original MetaMarketer page from Erik.]

3rd Survey WWW User Profiles by Geographic Region, 5/95
  • Complete HTML Version
    • 4th Survey European User Profiles, 10/95
  • Introduction
  • Austria/Germany/Switzerland
  • Scandinavia
  • United Kingdom/Ireland
  • Belgium/France/Holland
  • Mediterranean
  • Eastern Europe
    • 5th Survey European User Profiles, 5/96
  • Introduction
  • Austria/Germany/Switzerland
  • Scandinavia
  • United Kingdom/Ireland
  • Belgium/France/Holland
  • Mediterranean

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